Gamification in e-Learning is a popular topic right now, but why does it matter? The simple reason is this – our attention spans are becoming shorter. According to a Microsoft report, our 12-second attention span in 2000 was depleted to just eight seconds by...
Every organisation is competing for a few minutes of their prospects’ valuable time. A corporate video is a great way to capture attention and deliver your brand message, but if it’s boring or littered with mistakes, forget it. They won’t stick around...